Predicting SEO: A Focus on the User
So, how do SEO experts go about predicting future SEO trends? What are some things that they look at and consider before deciding which SEO concepts to focus on?
The answer is simple – SEO experts focus on the user to discover where SEO is heading. After all, SEO is all about making your website appealing to users so search engines will comfortably recommend your site to their users.
With user’s needs changing each year, SEO experts look at what the future of the user looks like to make SEO-related decisions about the future.
Future SEO Trends to Consider
Of course, mastering SEO is a never-ending process that requires you to keep up with the latest trends. That means that to get positive results, you need to know some good tips for SEO marketing to find success.
Below we’ve broken down two major SEO trends that we recommend that you focus on this year. That way you can boost your rankings on search engines and generate more web traffic.
1. Focus on Mobile-Friendliness
Mobile-friendliness has been a big SEO factor for the past few years. But in 2021, search engines are paying more attention to mobile-friendly websites than ever before.
Not sure if your website is mobile-friendly or not? Run it through Google’s mobile-friendliness checker to find out.
If you get a no, don’t worry. Simply contact your hosting provider for tips on how you can make sure your website checks the mobile-friendliness box.
2. Write Tons of Long-Form Content
For years, people have been wondering how many words they should be writing to improve their chances of ranking higher on search engines. For the longest time, the common answer to that question has been about 1,000 words.
Now that number has been adjusted to 1,500 words, which means the more words that you write, the better your site’s SEO will be. So, make sure you’re writing longer, quality articles instead of lots of shorter articles.