Marketing

NEW IN GOOGLE MY BUSINESS: POSTS FOR YOUR PROMOTIONAL OFFERS

google shop

Hear in love with local acquisition, just like the News or Events posts already available, Google My Business has just made available to local businesses a new post format dedicated to highlighting promotional offers, so aptly named Offers posts.
This new feature allows you to display up to 10 offers in a carousel visible on your GMB page.

google shop illustration

Offers posts can be enriched with the following information:

  • A picture
  • A title
  • A description
  • The validity period of the offer
  • A CTA button to a page on your site (optional)
  • A coupon code (optional)
  • A link to a page to take advantage of the offer (optional)
  • A link to the terms of use (optional)

To create an “Offer” post, nothing could be easier: log into your Google My Business account, go to the “Posts” section and select “Offers”. The tool then invites you to create your first promotional offer!

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